why i do what I do.....

I am now Fashion Director at Glamour magazine but following on from the success of my weekly column in the Sunday Times Style magazine I thought I would bring this page to life every week and also give you the chance to comment. This page is not for me to dictate what you should be wearing but to offer ideas on how to put wearable outfits together. Its not what you wear it's how you wear it!

Sunday, 31 July 2011


TIP...this is the ultimate dress for a glamorous night out but wear with flat black patent brogues and the dress can also work well for the day keep accessories simple to show off the dress
dress by urban outfitters http://www.urbanoutfitters.co.uk

TIP...a tux is big news for winter and the perfect way to wear monchrome I love the black leather collar on the blouse which with the two tone creeper style shoes is all the contrast you need
tux jacket by christian blanken http://www.christianblanken.co.uk

TIP...a key piece to buy is a great knitted jumper wear with loose trousers in the same colour and add black accessories to keep this outfit looking minimal and slightly mod the metal heel is a great yet subtle added detail
trousers by finderskeepers http://www.asos.com
shoes by coccinelle http://www.coccinelle.com
hat by marlene birger http://www.bymalenebirger.com

photographs by matthew smith http://www.propertydmr.co.uk

Sunday, 24 July 2011

Show Me Yor Wardrobe.....

Show Me Your Wardrobe - Natalie Hartley from Shimmy Ahmed on Vimeo.

My latest venture with Jackie Dixon for her blog!

Sunday, 17 July 2011

Colour Blocking.....

TIP...go glam and mix your silks I have updated a simple black blouse with retro colours and the bright waistband give great shape and makes the trousers look longer and more shapely
blouse by banana republic http://www.bananarepublic.co.uk
trousers by bhs http://www.bhs.co.uk
waistband made with ribbon from vv rouleaux http://www.vvrouleaux.com
shoes by rupert sanderson http://rupertsanderson.com

TIP...leather is a great way to update the black trouser and add a bold colour jumper for a casual look if wearing peep toe shoes go for a strong nail varnish and red lipstick for an added detail
jumper by topshop http://www.topshop.com
shoes by polini http://www.pollini.com
geranium lipstick by christian dior http://www.dior.com/beauty

TIP...this dress cover 2 trends colour blocking with a 40's twist let the dress be the statement and style with a different coloured shoe for more impact don't match it just compliment the colours
dress by primark http://www.primark.co.uk

photographs by matthew smith http://www.propertydmr.co.uk

Sunday, 10 July 2011


TIP...go for androgony this season and get experimental with neckties and accessories like these perspex bangles for a more rock n roll look add snakeskin boots to clash the textures
blouse by river island http://www.riverisland.com
necktie and bangles by impulse http://www.topshop.com
trousers by dorothy perkins http://www.dorothyperkins.com
boots by lk bennett http://www.lkbennett.com
glasses by givenchy http://www.selfridges.com

TIP...play with details and look for collar or cuff details and pair with spotty culottes or simple trousers if you just want subtle detail and the hat gives the 70's twist
culottes by very.co.uk http://www.very.co.uk

TIP...the black spotted dress is a ket evening dress for autumn and go crazy with spots by adding polka dot tights but patent brogues gives the look more of an interesting edge for a short dress
dress by julian macdonald for debenhams http://www.debenhams.com
spotty tights by pretty polly http://www.prettypolly.co.uk
brogues by paul smith http://www.paulsmith.co.uk

photographs by myself