why i do what I do.....

I am now Fashion Director at Glamour magazine but following on from the success of my weekly column in the Sunday Times Style magazine I thought I would bring this page to life every week and also give you the chance to comment. This page is not for me to dictate what you should be wearing but to offer ideas on how to put wearable outfits together. Its not what you wear it's how you wear it!

Monday, 30 December 2013

Nike ID…..

In the new year my unique trainers designed  by myself at the Nike HQ will be ready to wear.  I have designed my last pair of trainers from them about 10 years ago and I went for grey and lilac base high tops with my date of birth at my ID.  This time round I decided to go with something more simplistic and minimal.  White is a key colour for spring and I love the clean symmetry that it gives to a trainer.  The idea was that I wanted white on white on white and for the inner layer I chose grey to give a shadow underneath that makes the white stand out more.  With the ID trainer you can add text to the top of the tongue, up to six letters per shoe, and a simple initial was all I wanted.  I know that I can wear these with pretty much everything in my wardrobe I just hope I keep them clean!

You can start designing yours too just click the link and see how to get started for your own unique trainers that give you your own ID.

Sunday, 22 December 2013

The Christmas Giveaway…..

Today is your chance to WIN the most covetable shoe for next spring 'The Slider' or 'Pool' shoe.  Inspired by Celine last season this shoe has become the most talked about style of next summer and you can win a pair today on the blog!  All you have to do is retweet the blog or leave a comment below for your chance to win, deadline Monday 23rd December in time for Christmas!  Good Luck!

TIP… socks and sliders, its not a joke and not for everyone but it is one way to wear them over the winter period and with a great pair of indigo jeans with hems turned up its actually quite cool wear with tonal colours blue, navy and dark denim all look great together and try a larger turn up on your jeans its the more modern way to wear them right now and look for this new style the skinny boyfriend to give you more shape than a really baggy pair

coat by baukjen
jumper by sunspel
jeans by paige
pool shoes by addidas

Thursday, 19 December 2013

The Christmas Giveaway…..

This season is all about mixing your textures and this knitted vest is the perfect layer to help your wardrobe work like this.  You can WIN the COS one am wearing today just retweet the blog or leave a comment below for your chance to win today!

TIP… layer this vest over a shirt and add a tailored coat if necessary but keep everything dark and indigo denim is a great piece to layer with darker colours to stop your outfit looking to heavy

vest by cos
denim shirt and wool trousers by banana republic
boots by prada

Wednesday, 18 December 2013

The Christmas Giveaway…..

The LOGO is back next spring so get ahead and start gathering your old 90's branded tops or research into the old brands from that time such as this great t-shirt that I am wearing below!  Today you can WIN this t-shirt all you have to do is Retweet the blog or leave a comment below.  This is open to you all for 24 hours until the next giveaway tomorrow so good luck!

TIP… go for an oversized style and always roll up the sleeves,  I have mixed it all up here; the t-shirt and jeans are casual but I have dressed it up with a blazer and metallic heels so this could be a great way to wear t-shirt this for an night out. 
Top tip: the more you wash logo t-shirts the better so wear, wear and wear again!

t-shirt by ellesse at asos
jeans by levis
jacket by beyond retro
shoes by chloe

Tuesday, 17 December 2013

The Christmas Giveaway…..

Its the 35th Anniversary for Banana Republic this year so what a better giveaway than this amazing Alaia inspired dress!  You can WIN this today on the blog just Retweet or leave a comment below winners announced tomorrow morning, good luck!

TIP… a skater skirt dress looks great with layers and so I have added a black roll neck for warmth with a length that comes to the waist to show off the lovely knitted skirt detail and a leather biker finishes the look, throw on your trainers for a cool daytime look.  Stick to wearing head to toe black and look for monochrome details in the shoes for a modern update

dress and jumper by banana republic
leather biker jacket by acne at matches
trainers by nike
18 carat gold necklace by bianca jones
rucksack by dkny

Sunday, 15 December 2013

The Christmas Giveaway.....

This week I am giving away something everyday! It's a little something from me to say thanks to everyone for your support his year! For your chance to win just leave a comment below or retweet the blog and you could get yourself an early Christmas present. Everyday will be something new so good luck!

TIP...dress up something casual like a denim shirt or sweatshirt with this great leather and metal studded cuff, dressing it down gives it a much cooler look

Shirt by h&m
Cuff by felder and felder

Sunday, 8 December 2013

Winter Sunnies…..

For all those bright sunny winter days ahead (I hope anyway) these red framed sunglasses are perfect to update those winter wardrobes.  This week you can WIN the ones I am wearing just retweet the blog or leave a comment below to enter, deadline Friday 13th December….good luck! 

TIP… update or denim red looks great against any shade of denim and I have added a pale grey blazer for another neutral tone 
blazer by rokit
denim all in one by marques almeida
boots by chloe
sunglasses by accessorize

TIP… add these to a more masculine here I have worn leather shorts with knee high boots don't just think of them of resumer as long as you don't show skin at the knee just play with textures and again the red frames are the only pop of colour needed
shirt by james perse
short by carin wester at urban outfitters
boots and sunglasses as before

Sunday, 1 December 2013


TIP… next summer logos are back from Wang to DKNY designers are plastering their brands across their clothing.  My favourite way to do this is pick a brand and wear with pride logos printed across sweatshirts or t-shirts are the coolest way to wear this trend and for a modern update dress them up with a cool oversized coat and a smarter trouser or skirt to give this a modern daytime elegance

jumper and trainers by nike
coat by christian dior
trousers by banana republic

so if you love a logo then here are some more for you to choose from….